Fashion is a trailblazing industry that's worth billions. Throughout the years, fashion evolves in unpredictable ways. Marketing your fashion pieces can be a challenge, but you can do that with our Fashion Lookbook Templates in Microsoft Word! These ready-made templates contain original content that are 100% editable and customizable. You can choose from A4 and US Size as well. All 18 pages are designed with the best artwork, so you only need to make a few adjustments. With our templates, coming up with a lookbook design is quick and easy. Explore more marketing opportunities in fashion by downloading our templates now!
Fashion Lookbook Template in Word
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How to Create a Fashion Lookbook in Microsoft Word
A lookbook is a highly-valued marketing material in artistic industries, such as fashion and lifestyle. As trends in fashion become more diverse in the last few years, lookbooks are important sources of inspiration for fashion designers. Lookbooks are also used as marketing tools, and it's not losing its popularity yet.
If you need to create a fashion Lookbook in Microsoft Word, read our tips below.
1. Visualize the Outline
Before making your lookbook, creating an outline can help you imagine what your template would look like. Visualize the placement of photos, formation of layout, and the arrangement of graphic design. You can use a blank sheet and sketch every page of the lookbook. Make some unique adjustments for each page when necessary. You'll be able to showcase your products well with a proper outline.
2. Attach the Best Photos
Since it's a fashion lookbook, it all boils down to attaching the best photos you have. Your aesthetic photos of models wearing your fashion pieces are your best weapon. Pick a theme and season for your lookbook and attach photos based on it. Creative indoor and outdoor photography with different fashion looks can get you a step ahead of competitors. You'd also be able to tap a new and large audience with your collection.
3. Add Details
Arrange your photos for each page. Choose the right color palette that compliments with each page. Add some graphic design elements that can enhance the page. If you plan to divide your lookbook into parts, write a few paragraphs for each one. This written content introduces a part of your lookbook.
4. Polish the Document
Before printing your lookbook, polish every page of your document to make sure it's spotless. If you have nothing else to add, you can print your lookbook right away.
Frequently Asked Questions
Why is a lookbook important in fashion?
Lookbooks are important in fashion for the following reasons:
1. Establishes credibility for the fashion brand.
2. Promotes the fashion pieces well.
3. Gives inspiration to other designers, professional or aspiring.
4. Shows the latest and evolving fashion trends visually.
Can you write a short description of an item in a fashion lookbook?
Yes, you can write a short description for an item in a fashion lookbook. You only have to limit it to a sentence since the focus of lookbooks are the photos. It helps to write a little information or short labels below a product's photo.
How much is the fashion industry worth?
The fashion industry is worth $2.5 trillion, according to the Joint Economic Committee. It's a highly-sophisticated industry and all of the biggest fashion houses are in Europe.
What are the differences between a lookbook and a catalog?
The differences between a lookbook and a catalogue is that the former emphasizes photos of products while the latter contains photos and its details, such as prices and sizes. Catalogues are also used for wholesale while lookbooks are simply for marketing purposes only.
What are the common sizes of lookbooks?
Lookbooks commonly come in these sizes:
1. 8.5 by 11 inches
2. 8.5 by 5.5 inches
3. 9 by 11 inches
4. 9 by 6 inches