Bringing your business to the top of the business industry requires more than just having a plan. You have to be resourceful enough to create a concrete marketing strategy that you can use to showcase your business to the market. One of the most effective materials for promotions is brochures. With that, we offer you our pre-made Sample Brochure Templates crafted with designs and layouts that you can freely personalize in Adobe Illustrator. Our brochure templates also available in A4 and US sizes that you can print anytime and anywhere. Download our sample brochure templates today, and have an impressive marketing material for advertising your business effectively.
How to Make a Sample Brochure in Adobe Illustrator
Brochures are still one of the most used print advertising material by most of the business owners in the United States. According to a report from Statista, 79 percent of company owners considered brochures as part of their marketing strategy. Hence, if you want to market your business efficiently, you might as well create an effective brochure material. Below are some tips on how to make one. Here's how.
1. Identify What to Promote
To have a smooth brochure-making process, you have to identify first what you are going to promote. Are you going to advertise your real estate business' properties? Or your photography services? Or your fashion business? Whatever your objective of making a sample brochure is, it is better to determine it beforehand. Doing so will allow you to have excellent ideas on what designs and illustrations to structure your professional brochure with and the content to include.
2. Choose the Brochure Fold
Advertising brochures come in different folds—bi-fold, trifold, z-fold, and more. Thus, you have to decide what fold to use for your sample brochure. In doing so, you must figure out the weight of your content and designs so that you will be able to choose the suitable fold for it. If you want to focus more on content, then it would be best to use the trifold type. However, if you're going to incorporate more designs, then the bi-fold form is better.
3. Make it Eye-catching
Having an appealing sample business brochure is necessary, for this is one of the first things that your clients will notice. Thus, it has to be eye-catching and enticing to hook them up. In crafting appropriate designs and compelling artworks, you may use Adobe Illustrator. This editing software is one of the trusted application of professional graphic designers when it comes to crafting illustrators. Utilizing this app is also convenient to use since this is accessible on multiple devices.
4. Input Marketing Text
Since you are making a sample company brochure for marketing purposes, your content must speak of it. In this phase, you should provide an insight into what you want to promote—whether it is your business' products or services. It would also be better to include the benefits that your customers will enjoy once they avail of any of your services and products. Using call to actions and engaging headlines are even helpful for your sample brochure to get noticed by your prospects. Nevertheless, keep your content informative and simple.
5. Showcase Branding
Branding is one of the essential components that must be present in your sample corporate brochure. This section allows you not only to promote your business' services or products but also to highlight your business as a whole. Thus in your content, you should include a short-sentence background about your company along with your company logo, tagline, office address, and sets of contact details. Doing this enables you to establish an impressive image of your business to your target market.
