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How to Create an Elegant Brochure in Adobe Illustrator
A brochure is a strong marketing tool that allows the organization to reach its intended target audience, as well as inform them about the business. It is made of a piece of special paper that gives the clients and customers some brief explanation regarding the goods or services that the organization is offering. It also summarizes the organization's history and objectives.
With the very hectic competition these days, organizations are being challenged by looking for clients and customers. To resolve the competition, it's a good idea to have a more effective, elegant brochure for you to attract them. In making a beautiful brochure, it has been said that it is not always easy to make a brochure from scratch. Create one with Adobe Illustrator since it's one of the best programs that you can use to help you create the exact type of elegant brochure you want to disseminate to your target audiences. Follow these steps below.
1. Choose one of the Elegant Brochure Templates
Making a creative, elegant brochure template from a blank canvass may be fun, but it is easier to choose an elegant brochure template online that comprises brochure design features. There are a lot of templates available online. With that said, you won't have a hard time to choose. Decide on for a suitable creative brochure for your organization and use it for your brochure.
2. Use Adobe Illustrator to Create the Brochure
If you want to create a brochure by using Adobe Illustrator, you can simply choose a specific template that is compatible with the application. Once you have accessed the application, open the elegant brochure template that you have chosen from the first step. The next thing to do is to customize the brochure template according to your own preferences. Supply the following design elements, such as the font style, high-quality images, and more.
3. Gather the Following Vital Information
This step will let you assemble all of the information that you want to put in your brochure. The vital information includes the brief history, objectives, products or services, contact information, business hours, and the address. Besides, you can also add more relevant images and some brief biographies if you want to. Other than a marketing tool, a brochure can also be used as an educational tool for the audiences, and this is why it is necessary to provide vital information.
4. Organize the Brochure's Content
In this part, you must organize your brochure's content according to its folds. Whether you are making a bi-fold brochure or a tri-fold brochure, it is essential to arrange the brochure's content to avoid confusing your audiences. You can make use of the boxes and bullets for you to organize everything. This will help your elegant brochure systematize the information. All of the elements must be proportional to each other in your brochure.
5. Print and Distribute
Before printing, do not forget to have one last look and evaluate if everything is already prepared. If everything is set, you can start the printing process by choosing between a glossy paper finish and a matte paper finish for your brochure. You must also take into consideration the thickness of the paper finish. In conclusion, you must always consider the quality of your brochure to avoid disappointing your target audiences.
